Destination Marketing Campaign
The Windmill Farm & Craft Market near Penn Yan, New York partnered with me to create a promotional social media campaign showcasing one of the region's largest farmers and craft markets. The objective was to highlight the market's unique vendors, local products, and welcoming atmosphere while encouraging more visitors to experience the destination.
The campaign was published organically across Facebook and TikTok.
Services
Campaign Strategy • Content Creation • Video Production • Drone Videography • Video Editing • Storytelling • Social Media Publishing • Performance Analytics
Facebook Results
101,923 Views
5,295 Total Engagements
2,400 Clicks
2,200 Reactions
362 Shares
170 Comments
149 Saves
TikTok Results
12,600 Views
467 Likes
24 Comments
47 Saves
Impact
The campaign generated more than 114,500 organic views across Facebook and TikTok while producing thousands of engagements. The video successfully showcased the market's unique shopping experience, expanded awareness among potential visitors, and demonstrated the effectiveness of authentic, story-driven destination marketing.
Skills Demonstrated: Destination Marketing • Campaign Strategy • Video Production • Drone Videography • Storytelling • Organic Social Media Growth