I’m a Senior Marketing Manager with more than 10 years of experience building brands, launching campaigns, and creating engagement systems that connect digital strategy with real-world results. My work focuses on helping organizations grow awareness, participation, and long-term value through content-driven marketing, community engagement, and experiential campaigns.
Over the course of my career, I’ve worked across construction, energy, tourism, education, nonprofits, and small-to-mid-sized organizations. I’ve led marketing initiatives both inside established companies and through my own venture, Barclay Mountain Company, where I design and execute multi-month experiential campaigns that bring together digital content, physical products, and in-person participation.
I’m particularly interested in marketing that goes beyond clicks and impressions. I specialize in building systems that encourage people to engage, explore, and participate—whether that’s through community-driven campaigns, educational partnerships, or sponsorship-supported initiatives. My approach combines strategic planning with hands-on execution, allowing ideas to move from concept to launch efficiently and with purpose.
I thrive in collaborative, remote-friendly environments and enjoy working with teams that value creativity, clarity, and measurable outcomes. At my core, I’m motivated by work that creates meaningful connections between brands and the people they serve.